If you can put yourself (and those around you) in a position to shine, you’ll get great results. If you try to be something you’re not or expect someone else to thrive in a role they aren’t well-suited for, you’re cooking up a recipe for disaster. With all that in mind, let’s take an in-depth look at the Initiator marketing personality type. What are Initiators like? What motivates them? What sort of role do they play in marketing? Let’s find out. The Initiator Marketing Personality Type Initiators are the idea-generators of the marketing world. In a lot of ways, Initiators are what most people think of when they imagine marketers: clever, creative men and women with a gift for communication.
That being said, Initiators aren’t perfect Whatsapp Database marketers. They bring a lot to the table, but Initiators really shine when you understand their strengths, weaknesses and what makes them tick. INITIATOR STRENGTHS As marketers, Initiators “get” people. They’re typically well-liked, gregarious types who thrive in almost any social situation. That social intuition gives them a lot of insight into their customer base. Because people and relationships are so important to Initiators, they tend to be fairly “dialed in”—both in-person and online.
They pay attention to social norms and trends and can insert themselves naturally into a variety of conversations. In addition, Initiators tend to be highly creative. Exactly how that creativity expresses itself will vary from person-to-person, but it’s always there. Some Initiators are great at coming up with new marketing strategies. Others excel with copy or design. Still others are overflowing with ideas on how to leverage tools in new and interesting ways. But, regardless of their specific strengths, Initiators are always coming up with new ways to do things.